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Federal Register / Vol. 88, No. 172 / Thursday, September 7, 2023 / Proposed Rules
27
See, e.g., Transportation Research Board Study
at 3.
28
See, e.g., Transportation Research Board Study
at 32; Spado, D., Schaad, A., & Block, A. (2019,
December). 2016 motor vehicle occupant safety
survey; Volume 2: Seat belt report (Report No. DOT
HS 812 727). National Highway Traffic Safety
Administration, at p. 71 (Fig. 53); p. 76 (Fig. 54).
This is a national telephone survey periodically
conducted by NHTSA. Because, unlike NOPUS, it
is not observational, the MVOSS is not the best
indicator of national belt use. In addition, because
of respondent bias, the large number of part-time
users, and the tendency for survey respondents to
over-report belt use, MVOSS use rates have
typically been about 10 percentage points higher
than those from NOPUS, which is an observational
study, and therefore a more objective and accurate
measure of belt use. MVOSS does, however,
provide demographic detail that cannot be observed
and insight into the reasons people do and do not
use seat belts.
29
Transportation Research Board Study at 40.
30
2016 MVOSS, p.7 (calculated from Fig. 5).
31
Id. at p. 12 (calculated from Fig. 10).
32
Id. at p. 13 (calculated from Fig. 11).
33
Id. at p. 64 (Table 15). The MVOSS results are
consistent with, though differ somewhat from, those
in a similar survey conducted by the Agency for
Healthcare Research and Quality. Chu, M.
Characteristics of Persons Who Seldom or Never
Wear Seat Belts, 2002. Statistical Brief #62.
December 2004. Agency for Healthcare Research
and Quality, Rockville, MD. http://meps.ahrq.gov/
mepsweb/data_files/publications/st62/stat62.pdf.
The reader is referred to the discussion in Section
XIV.A.2 and in the PRIA, section 4.3.
34
NHTSA runs a Congressionally mandated High
Visibility Enforcement (HVE) annual campaign
focused on increasing seat belt use. The Click It or
Ticket (CIOT) nationwide campaign has been in
effect for about 20 years. It runs every year from
Mid-May through the Memorial Day weekend, into
the first week in June.
35
Akamatsu, M., Hashimoto, H., and Shimaoka,
S., ‘‘Assessment Method of Effectiveness of
Passenger Seat Belt Reminder,’’ SAE Technical
Paper 2012–01–0050, 2012, doi:10.4271/2012–01–
0050.
36
See, e.g., Transportation Research Board Study
at 8, 25; Mark Freedman et al., Effectiveness and
Acceptance of Enhanced Seat Belt Reminder
Systems: Characteristics of Optimal Reminder
Systems Final Report. DOT HS 811 097 at 2 (Feb.
2009) (hereinafter ‘‘DOT 2009 Seat Belt Study’’).
37
See Section XI.C.1, Increasing the duration of
the audio-visual warning on vehicle start-up.
Consumer survey research by NHTSA
and others (such as the Insurance
Institute for Highway Safety and
academic researchers) suggests that
many unbelted occupants are likely
amenable to using a seat belt. Seat belt
nonusers can be categorized as either
‘‘part-time’’ nonusers or so-called ‘‘hard-
core’’ nonusers.
27
Part-time nonusers
generally express positive attitudes
toward seat belts, but do not always
buckle up, due to a range of reasons,
such as short trips, forgetfulness, and
being in a rush.
28
Hard-core nonusers
are those who ‘‘generally do not
acknowledge the benefits of seat belts
and are opposed to their use.’’
29
Research by NHTSA and others suggests
that most nonusers are part-time
nonusers, not hard-core nonusers. This
is true even for front seat occupants, for
which there is a relatively high rate of
observed seat belt use. For instance,
NHTSA’s most recent survey of seat belt
use found that approximately 83% of
drivers who did not always use a seat
belt reported using a seat belt most or
some of the time, and only 17% were
hard-core nonusers who used seat belts
rarely or never.
30
Similarly, for those
who did not always use a seat belt when
riding as a passenger in the front, 89%
used seat belts most or some of the time
while only 11% used a seat belt rarely
or never.
31
The same was true for rear
seat passengers who did not always use
a belt, of whom 70% used a belt most
or some of the time, while only 30%
used a belt rarely or never.
32
Moreover,
of the survey respondents who reported
‘‘always’’ using a seat belt while driving,
only 66% ‘‘always’’ used a seat belt
when riding as a passenger in the rear
seat.
33
NHTSA has, over time, tried a variety
of such strategies, including sponsoring
national media campaigns, supporting
the enactment of state seat belt use laws
and high-visibility enforcement, and
facilitating or requiring vehicle-based
strategies.
34
Some of these strategies are
non-regulatory; some are regulatory.
One example of a non-regulatory
strategy is NHTSA’s annual Click It or
Ticket mobilization, which includes a
national advertising campaign backed
up by high-visibility local enforcement
of state seat belt laws. Adult rear-seat
passengers are covered by seat belt laws
in 32 states and the District of
Columbia. Some of these states with
mandatory rear seat belt laws include
rear-seat specific messaging in their
media campaigns. While such measures
have helped make enormous progress,
the persistent gaps in seat belt use
suggest that additional approaches may
be necessary.
Seat belt warning systems are a
vehicle-based strategy to increase belt
use. Seat belt warning systems
encourage seat belt use by reminding
unbuckled occupants to fasten their
belts and/or by informing the driver that
a passenger is unbelted, so that the
driver can request the unbelted
occupant to buckle up.
35
The warnings
provided by seat belt warning systems
typically consist of visual and/or
audible signals. An optimized warning
system balances effectiveness and
annoyance, so that the warning is
noticeable enough that the occupants
will be motivated to fasten their belts,
but not so intrusive that an occupant
may attempt to circumvent or disable it
or the public will not accept it.
36
Research by NHTSA and others shows
that seat belt warning systems are
effective at getting unbuckled occupants
to fasten their seat belt. (We take a
closer look at this research in Section V
and Section XIV.A, as well as the PRIA.)
Federal Motor Vehicle Safety
Standard (FMVSS) No. 208, ‘‘Occupant
crash protection,’’ requires a short-
duration audio-visual seat belt warning
for the driver’s seat belt on passenger
cars and most light- and medium-duty
trucks, MPVs, and buses. (Later in this
section we discuss the current
requirements in more detail.) The visual
component of the warning generally
must be at least sixty seconds long, and
the audible component must be at least
four seconds long. The regulations do
not require seat belt warnings for any
seating position other than the driver’s
seat.
Although not required by NHTSA’s
regulations, most currently produced
vehicles have a seat belt warning for the
front outboard passenger seat. Almost
all (96.6%) MY 2022 vehicles offered for
sale in the United States are equipped
with a seat belt warning for the front
outboard passenger seat. Further, almost
all vehicles already provide an audio-
visual seat belt warning for both front
outboard seats that is longer than the
minimum warning for the driver’s seat
belt currently required in FMVSS No.
208. However, the persistence of the
front seat belt warning, while greater
than the very minimal durations
required by FMVSS No. 208, is not
consistent across currently produced
vehicles. Specifically, a little over half
of MY 2022 vehicles provide a visual
warning that lasts until the belts at any
occupied front outboard seat are
fastened, and while almost all (about
93%) have an audible warning lasting at
least a minute and a half, less than half
have an audible warning that lasts at
least two minutes.
37
This means that
while many currently produced vehicles
have significantly enhanced reminders,
many do not. This, along with the
plateauing front seat belt use numbers
suggests that the current regulatory
minima are too short, and that in the
absence of a requirement, persistent
audible reminders that could improve
front seat belt use may not be widely
provided in the market.
On the other hand, while almost all
model year MY 2022 vehicles have a
seat belt warning for the front outboard
passenger seat, under half come
equipped with a rear seat belt warning
system. Rear seat belt warnings were
first introduced in the United States by
Volvo around 2009. Based on data on
total projected vehicle sales in the
United States for model year (MY) 2022
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